Home: Table of Contents

Unit 1: Soil

Unit 2: Organic Soil Management

Unit 3: Plants

Unit 4: Plant Applications

Unit 5: Crop Management

Unit 6: Composting

Unit 7: Marketing and Certification

Unit 8: Practical Applications

Appendix

Fundamentals of Organic Farming and Gardening
An Instructor’s Guide - Revised for 2009

Unit 7 – Marketing and Certification

Unit Overview
Marketing is a very important, but often overlooked aspect of establishing a successful farm.  A market needs to be identified before the crop is put in the ground, to increase the likelihood of a profitable season.

Lesson Text (word doc)
Lesson Plans (word doc)

Video
Taylorganic Farm (mov)
Focus Questions (word doc)
           
Student Experiments and Activities
1. Record keeping (word doc)
2. Market research poster project (word doc)
3. Marketing plan (word doc)

Power Point Presentations
1. Horticulture Marketing (ppt)
2. Develop a Marketing Plan (ppt)
3. Unit power point presentation (ppt)

Other Resources on Certification
Visit http://attra.ncat.org/attra-pub/PDF/organic_certification.pdf