Georgia Organics - Market Tool

Choosing Your Market -- A Direct Marketing Decision Tool

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Farmers' Market * On-Farm Market * CSA Market * Internet Market * Compare Your Results

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Internet Markets

Case Studies

The Tasteful Garden

The Tasteful Garden Internet marketing plan has proven to be successful, with orders doubling for their herb and vegetable plants over the last two years. Cindy and George Martin started The Tasteful Garden 6 years ago as an Internet business in Chulafinnee, Alabama, about 10 miles south of Anniston. Being on the web allows them to compete with large growers while living in a rural setting.
The plants are grown in greenhouses, specially packed, and then shipped via UPS for 1 to 3 day delivery. Sales are to customer all over the USA, both rural and urban.
Cindy is a self-taught webmaster, and she designed and manages the site herself. An informative website, a good product and excellent customer service are the necessary ingredients for a successful farm web store, according to Cindy. The excellent customer service brings people back to the site, to learn and to buy. Remarkably, half of the visitors to www.chefsgarden.com are return visitors.
Customers are loyal to those that treat them right and deliver a good product. It has taken six years, but Cindy and George Martin feel that The Tasteful Garden is now a sustainable business that will support their family.
Cindy & George Martin
The Tasteful Garden
866-855-6344 (toll-free)
mail@tastefulgarden.com
www.tastefulgarden.com/

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